Tag Archives: guest speaker

Matalon’s life in theater and public relations

Laura Matalon

Laura Matalon was the recent guest speaker that talked about publicity and marketing during Covid-19 to Southern Illinois University’s chapter of PRSSA. She is the Chief Marketing Officer for Hamilton the Musical (the hit show written by Lin-Manuel Miranda), and during the meeting she joked public relations wasn’t her first …

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Hamilton the Musical CMO talks marketing during COVID

Laura Matalon

Laura Matalon is the Chief Marketing Officer for Hamilton the Musical, but she has worked on shows as varied as In the Heights, The Book of Mormon, and Rent. Talking with students, she discussed the challenges of working with musicals in the age of COVID, as well as skills needed …

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Carbondale PR Officer Roni LeForge talks crisis PR

Roni LeForge

For the September 16 PRSSA meeting members welcomed Roni LeForge, Public Relations Officer for Carbondale, Illinois. LeForge addressed her unique experience of being fairly new to the job right when COVID-19 hit. She’s proven a quick learner when it comes to crisis PR. LeForge also answered various student questions concerning …

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Alum Madison Case discusses the post-graduation job hunt

Madison Case

Alum and former SIUC PRSSA President Madison Case joined the weekly meeting via Zoom on Wednesday to discuss her experience looking for a job post-graduation. Case had a bit of a winding path to her current position, but emphasized the benefit of building experience–even if it means taking an internship. …

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